Week6: Reflection on Storytelling

An organized storytelling facilitates audience’s reading—it is easier to understand the content via a storytelling. As a picture-orientation person, pictures more impress me than words do, so I think not only text but also pictures facilitate audiences remembering information when designing website.

Furthermore, after reading this article, it provides me an overview to explain how to apply organizational storytelling principles to content creation, online advertising and music video. We can see many dynamic formats such animation, music video and online news followed these principle. For instance, this music video “kiss” includes an explicit setting, vivid characters (can readily tell the occupations of them), a clear plot (the man finally becomes blind in order to let girl see again), details and a back story. I could easily understand what it talks about although I totally don’t understand Korean! When designing a web site, designers could follow up these elements to create content via text. Thus audiences won’t feel confused with disorganized information.